When you have a wife with a body like that, you would want to ensure everyone on the beach knows that she is spoken for.
Flavio Briatore scared off any potential admirers by keeping a firm grip on Elisabetta Gregoraci.
The Formula 1 chief, 61, playfully grabbed his 31-year-old spouse's behind as they frolicked on the beach in Kenya.
The Italian model appeared equally enamoured with her older beau, wrapping her arm around his portly waist before pulling him in for a kiss.
Elisabetta showed off her lithe figure in a yet another tiny bikini on day two of their beach holiday.
The mother-of-one wore a black string bikini with an embellished top and skimpy bottoms with frill round the waistband.